Ecommerce

Little SEO Tips For Your eCommerce Shopping Cart
By [http://ezinearticles.com/?expert=Philip_Bennett]Philip Bennett

One way to drive traffic to your eCommerce shopping cart site is by Search Engine Optimisation (SEO). Getting your eCommerce site listed high in search engines such as Google and Yahoo will bring valuable hits to your site. The traffic generated by SEO is normally very targeted, for example if someone searches for 'product x' and your site come up as the top listing the user that is going to be visiting your site is likely to be very interested purchasing 'product x'.

Structure and Validation

Following the correct HTML (or XHTML) structure on your site is very important. You should make sure you use the correct header, html, body tags etc and use them in the correct order. There are plenty of good article on this around on the internet, the practice is called on page SEO, you just need to make sure that your shopping cart software follows the correct HTML structure. You might be surprised to find that a number of popular internet store solutions are not deployed with valid HTML structure.

SEO Friendly URLs

The structure of the links (or URLs) on your site is important using URL structures that read like http:///my_category/my_product

as opposed to http:///?product_id=xsslkjl&cat_id=3424

are generally accepted to increase your search engine rankings. There is much debate about how much this kind of search engine optimisation improves your rankings but the undeniable benefit of this is that when your page appears in search engine listings, the URL is included. If your URL is readable by a human then there is more chance the person is going to click on your link. Search engines also highlight the search terms in bold in the results the more of your listing to can get to appear in bold the better.

Maximise Descriptions

Search Engines deploy software robots to search the internet looking for pages, they are normally referred to as 'Spiders'. Spiders love text, the more and more relevant the text on your site is then higher your chances of getting listed high in search engines is. Make sure your product and category descriptions are as in-depth as they can be, but keep in mind that you're descriptions are going to be read by people who want to buy the products, so don't make them full of gibberish just to that there is text for the spiders. Accurate and detailed product descriptions have also been shown to increase the likely hood a customer will make a purchase from your store.

Alternative Descriptions and Titles

Including alternative descriptions and titles for your products is a good idea. If you're products is called 'The XYZ48882' then there is a possibility that someone searching for your product might not be aware that it's called this, especially if it's a small portable coffee machine. Including alternative more user friendly products titles will help the spiders and then, in-turn, customers find you. It's a good idea to do some keyword research when choosing alternative descriptions. A keyword research tool will be able to tell you what descriptions people are searching for and give you a good idea which descriptions and titles to choose.

By employing these tips we have no doubt you will be able to increase the search engine traffic that your site generates.

Ecommerce Shopping Cart Software ( http://www.ecommerceshoppingcartsoftware.co.uk/) is a one stop shop for all the information you need about shopping cart software and ecommerce solutions

Article Source: http://EzineArticles.com/?expert=Philip_Bennett http://EzineArticles.com/?Little-SEO-Tips-For-Your-eCommerce-Shopping-Cart&id=800776

Ecommerce is an arena that is perfect for exploration and discovery. It is a place where belief thrives and prospers. Ecommerce is a place for brave people to bring the faith of a child and imagine the impossible as possible and then prove the unbelievers wrong.

Flood Of Ecommerce Packages - Which One Will You Choose?
By [http://ezinearticles.com/?expert=Anne_Catherine]Anne Catherine

In today's cyber era, you will find so many software and ecommerce solutions that you can't even visualize. Today, Online IT market seems to be more of a battle field for these new, effective and feature rich ecommerce packages leading to various online shopping & ecommerce sites. More and more top ecommerce companies are coming in the field with their latest and advanced software and packages everyday. These ecommerce packages attracts you more when you a just a layman in technical sector and not having big budget to develop your own custom solution meeting your specific requirements. And at this point of time, these packages, no doubt, answer all your business demands.

But I would say one thing here that before clicking at any ecommerce package, just make sure you are going to opt for the right choice or the choice really worth your hard earned money. Today's busy life of people has been really eased by the emergence of these ecommerce packages that has give rise to the concept of online shopping. Internet awareness and growing software knowledge has big contribution behind this concept of upcoming new feature rich ecommerce packages. Furthermore, various new business models emerging from ecommerce have also come to the IT limelight. There is no doubt that advanced ecommerce has broadened these new business model's applicability to an extensive array of products and services offered online. An ecommerce package can range from a simple e-store to an extension being a sophisticated and well customized shopping cart together with many advance features and competencies. A good ecommerce package can help you your online business mount high in all markets from B2C to B2B.

Well, "right now" when competition is really high and people are getting inclined towards online businesses like anything, make a crucial time to spark your mind to get an ecommerce enabled website created with the right ecommerce package and multiply your revenues in a short time. Once you enter online business, you will find every kind of customer from impulsive to careful and bargain buyers who are eager to shop online and are usually connected with many other e-shoppers and discuss reviews and quality of products from the comforts of their home. This enquiring nature of buyers and increasing competition enforces you to choose an accurate, unique, eye-catching as well as cost-effective ecommerce package that must be easy to operate at the same time. Prior to your prospective buyer, it is you who has to stumble upon the website to make it just perfect for your customers.

A good ecommerce website not only offers various goods and items for sale but also gives an easy to use and attractive store giving a gallery view of all the items that they sell. An ideal ecommerce package will provide you an efficient shopping cart to select and buy products online; will help prop up these goods via interesting advertisements and discounts, track order status to avoid any confusion, ship products and keep a proper order record. [http://www.infysolutions.com/ecommerce_packages.html ]Ecommerce package that helps a buyer to track his order status online is always considered great enough to make your buyers comfortable. Your first effort should be to help your customer in selecting the goodies of his interest as well as in checking them whether they are alright. There should be left no doubts regarding tax or shipping charges when customer is ready to buy your product. It would be great if tax and other things are included in the prices so as to avoid buyer's frustration & discontent.

By this time, you must have got an idea that the whole system including today's growing online business or customer's satisfactions and comfort, depends on a correct [http://www.infysolutions.com/ecommerce_solutions.html ]ecommerce solution. Nowadays many well-known ecommerce companies provide a broad range of attractive ecommerce packages from economical to advanced and expensive. Now the job left for you is to choose the right ecommerce package that completely fits into your business model & supports you in the long run.

The writer specializes in writing on technical topics like, offshore software development, custom software development, ecommerce development,
web marketing etc. To know more, visit [http://www.infysolutions.com]offshore software development company

Article Source: http://EzineArticles.com/?expert=Anne_Catherine http://EzineArticles.com/?Flood-Of-Ecommerce-Packages---Which-One-Will-You-Choose?&id=716107

Web Ecommerce
By [http://ezinearticles.com/?expert=Ahmed_Nassar]Ahmed Nassar

Web ecommerce is a silent revolution that is going on all over the Internet nowadays. It is not a new concept. In fact, web ecommerce has been around for almost as long as the web itself. However, it is only in recent years that ecommerce has achieved its fullest potential. This was a result of increasing users of the internet, and people's increased trust in using the web as a medium for conducting commerce. Web ecommerce is already a multi billion dollar industry that is only poised to grow and increase in market share.

Web ecommerce first made an appearance during the dot com boom days of the internet. People in the online as well as the offline spheres, with no idea of the actual potential of the Internet, began setting up web ecommerce sites. They made wild predictions based on the rate at which the Internet was booming and determined that their ecommerce sites would be wildly successful. Unfortunately, they neither had the expertise nor the capability to make web ecommerce succeed. In fact, almost all the predictions of Internet success in those days were wildly inflated, and web ecommerce also crumbled with a lot of fanciful claims. When the bubble burst, web ecommerce sites were hit hard, and experts predicted that it was the death of ecommerce.

However, web ecommerce was far from dead! In the next few years, as both businesses and technology matured, web ecommerce made a strong comeback. And what a comeback it has been! Analysts from some of the largest consulting groups estimate that in the United States of America, nearly thirty percent of all goods and services traded are traded through web ecommerce. You need not look so far to see the growth of web ecommerce; just think about your own online activities. The books you buy, the music you source and increasingly the products you shop for, whether technology related or otherwise, are enabled by web ecommerce. This is not the trend in the United States of America alone. It is a global trend that shows no signs of slowing down!

Web ecommerce today is not just an alternative to traditional methods of commerce. It is the new revolution in commerce that has more and more users participating in it. After all, the success of web ecommerce was ensured ever since the Internet came into being. What could be a more convenient, accessible and comfortable way to indulge in commerce than from in front of your own computer screen? In addition, the increasing advancements in the field of Internet security have only made web ecommerce more viable.

Purely internet based businesses like Yahoo, Google, Amazon and even eBay owe all of their success to the concept of web ecommerce. This is what has enabled these businesses to come into being and to become a profitable source of commercial activity. And going by their track record, as well as the demand being generated for web ecommerce by people like you and me, the future has only healthy prospects in store!

This means that ecommerce is the new gold rush for many people. Now is the perfect time for anyone to get their share of the action going on the internet? First, the internet started as a medium for research and information. Now, the internet is a big part of our lives, and me and you can attest to that everyday. People are engaging in web ecommerce everyday, and consumer trust of the Internet as a safe medium for transactions is increasing.

The point here is, you should get on this huge wave of opportunity; it's not too late. Internet users are growing everyday by the thousands, and web ecommerce is growing as well. So, if you are selling products offline, consider opening a web ecommerce store as an added sales channel of your merchandise. My final question is, isn't it time you get your share of this gold rush called web ecommerce?

Ahmed Nassar is the founder of wholesaleinone.com a [http://www.wholesaleinone.com]wholesale directory, which provides excellent free resources for eBay sellers and online retailers. Ahmed is determined to help improve the wholesale trade online, by publishing useful information to help buyers locate [http://www.wholesaleinone.com]wholesale suppliers

Article Source: http://EzineArticles.com/?expert=Ahmed_Nassar http://EzineArticles.com/?Web-Ecommerce&id=643183

Building Your Own Ecommerce Website
By [http://ezinearticles.com/?expert=Karen_L._Ngo]Karen L. Ngo

Building your own ecommerce website may not be as difficult or as expensive as you think. If you're like the majority of people online, chances are that you have at least thought about building your own ecommerce website. The reason most people don't get past the actual "thinking" process is because they believe there is too much technical expertise involved or the cost of building an ecommerce website is too high. With the new technology evolving so quickly, you can find many website building programs or softwares available. You can build your own ecommerce website quite easily if you have the right building tools and know the basic steps in putting one together.

First, choose a theme or concept for your site. Think of something that you are passionated about, such as singing, music, golfing, gardening, cycling, fishing, comic books, dieting, fitness, shopping, or anything else you may have an interest in, to use as your main theme. You want to be the expert of your chosen theme. If you are passionate about your hobby or concept, then you probably know more about it than most other people. Combining your own knowledge about your chosen theme with doing research on the Internet will make you an expert in no time!

You need a domain name. Register a domain name related to your site them or concept. Make a list of possible domain names that you would like to use, then choose a domain registrar, type in the domain names that you want to use until you find one that is still available, and if nothing you want that's available, try using .net, .info instead of .com, or you can separate your domain name with a hyphen. There are hundreds of domain registrars on the internet, and most of them charge about ten dollars (or less) a year to register a domain name.

Now you need to find a software to build your own ecommerce website. There are many program you can find on the internet. Some range from a couple hundreds dollars, some let you use it for free. All these programs requires you to know some of the computer language coding and may need to download a few other softwares to create and publish the your site. This process could be a bit complicated if you don't know enough about computer. To help simplify things for the not so techie people, a brand new website building tool is being released called Site Rubix. With Site Rubix, you will be able to drag and drop the content on your ecommerce website, make your own header, add videos or screenshot then publish it right within the software. You'll save lots of time on learning the various programs needed to build your own ecommcerce website.

As for the content for your website, it may be overwhelming at first. Simply express your passion, your expertise on a subject related to your theme like you would be talking to a friend, then it will become much easier over time, and before you know it, you have a website full of interesting content.

Now think about how you can monetize your site's theme. You can promote related affiliate programs or products, insert Google Adsense, selling your own ebooks, or any number of monetization models.

If you are satisfied with the look and feel of your site, you are ready to upload it to your web host for it to "go live" on the internet.Then your site has to be indexed to different search engines. Choose a reliable web hosting for your ecommerce site, because with the free hosting service that some internet companies offer, you won't be able to use your own domain name. Hosting service is not at all expensive. You can have your site hosted for less than ten dollars per month.

To get high ranking in the search engines, you need to find the best keywords relating to your site concept. To find the best keywords (the ones with high demand and low supply), type your basic keyword (site concept) into any keyword research tool you like to use. It will generate a list of hundreds of keywords related to your site concept, with the detailed data for each keyword phrase. Pick out the best keywords that is suitable to your theme and use them as your site blueprint. You will then begin creating pages of content for your site revolving around the keywords you have chosen. Use one keyword phrase for each page you create, and be sure to insert the keyword phrase several times throughout your page. The page with the right keyword density will start to receive high search engine rankings and get targeted traffic to your website.

After you create each website, submit your page to each of the major search engines (Google, Yahoo and Windows Live). You may need to resubmit them about once a month until you get indexed. You can check if your page has been indexed by typing the URL of your page to the search engines.

It may take some time, effort and persistent on your part. When your site starts to receive traffic and generate profit, it will be all worthwhile since it's running 24 hours a day, 7 days a week bringing in income with not much over head. Building your ecommcerce website yourself, you can save time and money, have total control of your own site without having to depend on your web developer should you ever want to make changes to your site.

Visit Karen's blog to find out how Site Rubix ecommerce website builder can help you dramatically cut your website building time so you can focus on what is more important to you: running a building a profitable ecommerce business. http://siterubixsitebuilder.blogspot.com/2007/09/site-rubix-site-builder.html

Article Source: http://EzineArticles.com/?expert=Karen_L._Ngo http://EzineArticles.com/?Building-Your-Own-Ecommerce-Website&id=765318

Ecommerce and the Altered Main Street
By [http://ezinearticles.com/?expert=Scott_Lindsay]Scott Lindsay

When you get right down to it the fusion of the Internet and business is a bold lesson in abstract thought.

Consider your grandparents and the work they did. Their employment could have been on the farm, in the factory, in a store or in the work of their hands.

If your grandparents were business owners most of their customers were face-to-face. They may have gone to church with your grandparents or attended school games and concerts. They knew each other and that made marketing much less taxing.

Advertising was often in the form of an ad in a school program or a booster club for the airing of the local football games. The advertising wasn't always essential to the success they had in business, it was often used as a way to support the local feel associated with their business.

They knew the other business owners in town and often worked together to keep the local spirit of a town alive.

As large retail businesses began to dot the landscape these small businesses often died when no one was really paying any attention. The empty storefronts in rural America pay tribute to the radical change in 21st century retail.

Why has online business created the need for abstract thinking?

Internet shops are composed of graphics and text. These shops are developed with software and not brick, mortar, glass and wood. These businesses can operate 24 hours a day including holidays and the owner does not have to be present for a customer to complete an order.

The business owner cannot see the site visitor or customer, they can simply track the number of visitors and information about the area they may be from.

There is a sense of intangibility that may make online business seem like some elaborate computer game and less like traditional business.

In order for some businesses to move into a cyber environment there was a need to hire younger employees who had an insatiable appetite to learn and utilize the skills associated with online business.

Early on the business owner may not have believed it was even worth their while to delve into this brave new world of ecommerce. Yet as time went by the online sales improved, equaled and then surpassed what the business had been able to do with a local shop.

Many of these early pioneers in ecommerce may not have understood everything there was to know, but the results were clear - ecommerce was a force much more powerful than they would have ever thought.

As time passes more and more online business owners have accepted their role as marketer, dream maker and web design pro. They have grown accustom to this brave new environment where faces are not associated with the sale, where customers aren't your neighbor down the street and where the cyber doors are always open.

Online business defies the notion of a simple local marketplace by tapping into something more global. Many small shops around the world have become staging areas for a worldwide customer base. Niche products can now be the primary thrust of a successful online company instead of just one of many diversified products one might have found in an old general store.

Online business has challenged our thinking and changed the way the world does business.

Scott Lindsay is a web developer and entrepreneur. He is the founder of HighPowerSites and many other web projects. Get your own website online in just 5 minutes with HighPowerSites.com at: http://www.highpowersites.com Start your own ebook business with BooksWealth at: http://www.bookswealth.com

Article Source: http://EzineArticles.com/?expert=Scott_Lindsay http://EzineArticles.com/?Ecommerce-and-the-Altered-Main-Street&id=785499

Flood Of Ecommerce Packages - Which One Will You Choose?
By [http://ezinearticles.com/?expert=Anne_Catherine]Anne Catherine

In today's cyber era, you will find so many software and ecommerce solutions that you can't even visualize. Today, Online IT market seems to be more of a battle field for these new, effective and feature rich ecommerce packages leading to various online shopping & ecommerce sites. More and more top ecommerce companies are coming in the field with their latest and advanced software and packages everyday. These ecommerce packages attracts you more when you a just a layman in technical sector and not having big budget to develop your own custom solution meeting your specific requirements. And at this point of time, these packages, no doubt, answer all your business demands.

But I would say one thing here that before clicking at any ecommerce package, just make sure you are going to opt for the right choice or the choice really worth your hard earned money. Today's busy life of people has been really eased by the emergence of these ecommerce packages that has give rise to the concept of online shopping. Internet awareness and growing software knowledge has big contribution behind this concept of upcoming new feature rich ecommerce packages. Furthermore, various new business models emerging from ecommerce have also come to the IT limelight. There is no doubt that advanced ecommerce has broadened these new business model's applicability to an extensive array of products and services offered online. An ecommerce package can range from a simple e-store to an extension being a sophisticated and well customized shopping cart together with many advance features and competencies. A good ecommerce package can help you your online business mount high in all markets from B2C to B2B.

Well, "right now" when competition is really high and people are getting inclined towards online businesses like anything, make a crucial time to spark your mind to get an ecommerce enabled website created with the right ecommerce package and multiply your revenues in a short time. Once you enter online business, you will find every kind of customer from impulsive to careful and bargain buyers who are eager to shop online and are usually connected with many other e-shoppers and discuss reviews and quality of products from the comforts of their home. This enquiring nature of buyers and increasing competition enforces you to choose an accurate, unique, eye-catching as well as cost-effective ecommerce package that must be easy to operate at the same time. Prior to your prospective buyer, it is you who has to stumble upon the website to make it just perfect for your customers.

A good ecommerce website not only offers various goods and items for sale but also gives an easy to use and attractive store giving a gallery view of all the items that they sell. An ideal ecommerce package will provide you an efficient shopping cart to select and buy products online; will help prop up these goods via interesting advertisements and discounts, track order status to avoid any confusion, ship products and keep a proper order record. [http://www.infysolutions.com/ecommerce_packages.html ]Ecommerce package that helps a buyer to track his order status online is always considered great enough to make your buyers comfortable. Your first effort should be to help your customer in selecting the goodies of his interest as well as in checking them whether they are alright. There should be left no doubts regarding tax or shipping charges when customer is ready to buy your product. It would be great if tax and other things are included in the prices so as to avoid buyer's frustration & discontent.

By this time, you must have got an idea that the whole system including today's growing online business or customer's satisfactions and comfort, depends on a correct [http://www.infysolutions.com/ecommerce_solutions.html ]ecommerce solution. Nowadays many well-known ecommerce companies provide a broad range of attractive ecommerce packages from economical to advanced and expensive. Now the job left for you is to choose the right ecommerce package that completely fits into your business model & supports you in the long run.

The writer specializes in writing on technical topics like, offshore software development, custom software development, ecommerce development,
web marketing etc. To know more, visit [http://www.infysolutions.com]offshore software development company

Article Source: http://EzineArticles.com/?expert=Anne_Catherine http://EzineArticles.com/?Flood-Of-Ecommerce-Packages---Which-One-Will-You-Choose?&id=716107